Meta Ads Full Review

ABO Test Pulse & Capacity

Testing Daily Budget$345.00active testing/ABO budgets

Today Testing Spend$103.73live Meta today

Remaining Today Est.$241.279 same-day slot(s)

Cut/Pause Budget Pool$0.000 new $25/day slot(s)

Investigation Pool$95.00review before reallocating

Review Pool Slots3if all review budget is freed

20_ABO_TEST_10.07.2025

testing · ACTIVE · 13 active ad sets

P28

1.03xROAS

$6,403.36Spend 128Purchases

P14

1.02xROAS→ flat

$3,096.34Spend 58Purchases

0.96xROAS→ flat

$1,623.43Spend 29Purchases

0.68xROAS↓ down 29%

$700.02Spend 9Purchases

Daily budget$345.00Live budget fields

Ad Sets & Individual Ads

70_Plan-V1-Mixed-Concepts-02_Flatlay_CW30ACTIVE · 1 active ads with spend · 0 need attention $25.00

1.92x → flat 12 purch

$336.69 spend$645.76 rev

1.79x → flat 7 purch

$158.31 spend$282.83 rev

1.34x ↓ down 25% 2 purch

$59.74 spend$80.29 rev

HOLDPerformance is viable or not clearly actionable.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
6663185_My-Chickens-Are-My-Therapists_Flatlay_01 ACTIVE	2.43x → flat 12 purch $265.77 spend$645.76 rev	1.81x ↓ down 25% 7 purch $155.89 spend$282.83 rev	1.34x ↓ down 26% 2 purch $59.73 spend$80.29 rev	HOLD Signal is not clean enough to change yet.

Testing_Adset_01_Catalog Test_New Arrivals_10.16.2025ACTIVE · 3 active ads with spend · 2 need attention $50.00

2.10x → flat 16 purch

$429.17 spend$902.00 rev

1.76x → flat 9 purch

$305.96 spend$537.22 rev

0.40x ↓ down 77% 1 purch

$105.33 spend$42.20 rev

HOLDPerformance is viable or not clearly actionable.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
Catalog_New Arrivals_Carousel-New Arrivals Landing Page ACTIVE	0.86x → flat 1 purch $78.10 spend$67.01 rev	0.95x → flat 1 purch $70.19 spend$67.01 rev	0.00x ↓ down 100% 0 purch $22.06 spend$0.00 rev	CUT P7 ROAS 0.95 on meaningful spend.
Catalog_New Arrivals - Single Image - Top Picks Landing Page ACTIVE	2.75x → flat 15 purch $304.10 spend$834.99 rev	2.49x → flat 8 purch $188.76 spend$470.21 rev	0.61x ↓ down 75% 1 purch $69.07 spend$42.20 rev	HOLD Signal is not clean enough to change yet.
Catalog_Top Picks_Carousel ACTIVE	0.00x → flat 0 purch $46.95 spend$0.00 rev	0.00x → flat 0 purch $46.68 spend$0.00 rev	0.00x → flat 0 purch $13.87 spend$0.00 rev	INVESTIGATE Weak or unclear signal; inspect before changing.

Testing_Adset_01_Full_Catalog Test_10.07.2025ACTIVE · 2 active ads with spend · 1 need attention $50.00

1.20x → flat 5 purch

$378.91 spend$456.40 rev

1.18x → flat 4 purch

$307.97 spend$363.55 rev

1.25x → flat 1 purch

$105.79 spend$132.42 rev

HOLDPerformance is viable or not clearly actionable.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
Catalog_New Arrivals_Single Image - /Sale LP ACTIVE	3.23x → flat 4 purch $128.23 spend$414.17 rev	3.21x → flat 3 purch $100.22 spend$321.32 rev	7.32x ↑ up 128% 1 purch $18.10 spend$132.42 rev	HOLD Signal is not clean enough to change yet.
Catalog_New Arrivals_Single Image - /New Arrivals LP ACTIVE	0.17x → flat 1 purch $250.71 spend$42.23 rev	0.20x ↑ up 21% 1 purch $207.78 spend$42.23 rev	0.00x ↓ down 100% 0 purch $87.69 spend$0.00 rev	INVESTIGATE Creative has click signal but no purchases; check landing/funnel fit.

76_Retest-01_Freaking-Plants_CW32ACTIVE · 1 active ads with spend · 0 need attention $20.00

1.03x → flat 1 purch

$36.29 spend$37.26 rev

1.03x → flat 1 purch

$36.29 spend$37.26 rev

1.03x → flat 1 purch

$36.29 spend$37.26 rev

HOLDPerformance is viable or not clearly actionable.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
76_Retest-01_Freaking-Plants_CW32_Reused-Winner ACTIVE	1.03x → flat 1 purch $36.34 spend$37.26 rev	1.03x → flat 1 purch $36.34 spend$37.26 rev	1.03x → flat 1 purch $36.34 spend$37.26 rev	HOLD Signal is not clean enough to change yet.

74_Pilot-OneAd-02_Jimothy-01_CW32ACTIVE · 1 active ads with spend · 0 need attention $20.00

1.00x → flat 1 purch

$33.87 spend$33.86 rev

1.00x → flat 1 purch

$33.87 spend$33.86 rev

1.00x → flat 1 purch

$33.87 spend$33.86 rev

HOLDPerformance is viable or not clearly actionable.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
74_02_Jimothy-01-Fan-Club_Flatlay_CW32 ACTIVE	1.00x → flat 1 purch $33.87 spend$33.86 rev	1.00x → flat 1 purch $33.85 spend$33.86 rev	1.00x → flat 1 purch $33.85 spend$33.86 rev	HOLD Signal is not clean enough to change yet.

75_Pilot-OneAd-03_Jimothy-02_CW32ACTIVE · 1 active ads with spend · 0 need attention $20.00

0.99x → flat 1 purch

$34.12 spend$33.86 rev

0.99x → flat 1 purch

$34.12 spend$33.86 rev

0.99x → flat 1 purch

$34.12 spend$33.86 rev

HOLDPerformance is viable or not clearly actionable.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
75_03_Jimothy-02-Summer_Flatlay_CW32 ACTIVE	0.99x → flat 1 purch $34.11 spend$33.86 rev	0.99x → flat 1 purch $34.11 spend$33.86 rev	0.99x → flat 1 purch $34.11 spend$33.86 rev	HOLD Signal is not clean enough to change yet.

77_Retest-02_Quietly-Plotting_CW32ACTIVE · 1 active ads with spend · 0 need attention $20.00

0.98x → flat 1 purch

$34.49 spend$33.86 rev

0.98x → flat 1 purch

$34.49 spend$33.86 rev

0.98x → flat 1 purch

$34.49 spend$33.86 rev

HOLDPerformance is viable or not clearly actionable.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
77_Retest-02_Quietly-Plotting_CW32_Reused-Winner ACTIVE	0.98x → flat 1 purch $34.63 spend$33.86 rev	0.98x → flat 1 purch $34.49 spend$33.86 rev	0.98x → flat 1 purch $34.49 spend$33.86 rev	HOLD Signal is not clean enough to change yet.

69_Plan-V1-Mixed-Concepts_Flatlay_CW30ACTIVE · 7 active ads with spend · 7 need attention $25.00

0.66x ↓ down 25% 4 purch

$333.46 spend$218.73 rev

0.72x → flat 2 purch

$162.19 spend$117.15 rev

1.14x ↑ up 58% 1 purch

$69.39 spend$79.17 rev

HOLDPerformance is viable or not clearly actionable.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
11652273_Compost-Romantic_Flatlay_01 ACTIVE	1.09x → flat 4 purch $201.03 spend$218.73 rev	0.75x ↓ down 31% 2 purch $155.42 spend$117.15 rev	1.15x ↑ up 52% 1 purch $69.07 spend$79.17 rev	CUT P7 ROAS 0.75 on meaningful spend.
11175224_Tomato-Love_Flatlay_01 ACTIVE	0.00x → flat 0 purch $42.79 spend$0.00 rev	0.00x → flat 0 purch $6.40 spend$0.00 rev	0.00x → flat 0 purch $0.21 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
11652329_Pollinate-Good-Things_Flatlay_01 ACTIVE	0.00x → flat 0 purch $0.93 spend$0.00 rev	0.00x → flat 0 purch $0.17 spend$0.00 rev	0.00x → flat 0 purch $0.11 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
5701305_Never-Enough-Plants_Flatlay_01 ACTIVE	0.00x → flat 0 purch $0.51 spend$0.00 rev	0.00x → flat 0 purch $0.08 spend$0.00 rev	0.00x → flat 0 purch $0.00 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
9962782_Fruit-Of-Spirit-Seed-Packets_Flatlay_01 ACTIVE	0.00x ↓ down 100% 0 purch $0.38 spend$0.00 rev	0.00x → flat 0 purch $0.06 spend$0.00 rev	0.00x → flat 0 purch $0.00 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
8084061_Let-The-Sunshine-Garden_Flatlay_01 ACTIVE	0.00x → flat 0 purch $0.09 spend$0.00 rev	0.00x → flat 0 purch $0.05 spend$0.00 rev	0.00x → flat 0 purch $0.00 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
11514361_More-Wildflowers-Less-Hurry_Flatlay_01 ACTIVE	0.00x → flat 0 purch $0.07 spend$0.00 rev	0.00x → flat 0 purch $0.01 spend$0.00 rev	0.00x → flat 0 purch $0.00 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.

72_Plan-V1-Mixed-Concepts-04_Flatlay_CW30ACTIVE · 7 active ads with spend · 7 need attention $25.00

0.74x → flat 4 purch

$330.04 spend$244.76 rev

0.26x ↓ down 65% 1 purch

$149.30 spend$38.80 rev

0.00x ↓ down 100% 0 purch

$61.91 spend$0.00 rev

INVESTIGATEWeak/unclear ad-set signal; inspect child ads and offer fit.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
11652266_Garden-To-Table_Flatlay_01 ACTIVE	1.09x → flat 1 purch $120.82 spend$131.86 rev	0.00x ↓ down 100% 0 purch $94.51 spend$0.00 rev	0.00x → flat 0 purch $38.31 spend$0.00 rev	KILL No purchases against meaningful P7 and P3 spend.
5701283_Colorful-Floral-Pattern_Flatlay_01 ACTIVE	0.44x ↓ down 58% 1 purch $81.58 spend$35.51 rev	0.00x ↓ down 100% 0 purch $35.08 spend$0.00 rev	0.00x → flat 0 purch $20.26 spend$0.00 rev	INVESTIGATE Weak or unclear signal; inspect before changing.
11652301_Perfectly-Imperfect_Flatlay_01 ACTIVE	0.00x → flat 0 purch $4.88 spend$0.00 rev	0.00x → flat 0 purch $2.23 spend$0.00 rev	0.00x → flat 0 purch $1.89 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
11175222_Sorry-I-M-Late_Flatlay_01 ACTIVE	0.00x → flat 0 purch $8.64 spend$0.00 rev	0.00x → flat 0 purch $0.95 spend$0.00 rev	0.00x → flat 0 purch $0.92 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
11652268_Grow-Near_Flatlay_01 ACTIVE	0.00x → flat 0 purch $0.74 spend$0.00 rev	0.00x → flat 0 purch $0.52 spend$0.00 rev	0.00x → flat 0 purch $0.47 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
6598109_Are-These-Purple-Cherokees_Flatlay_01 ACTIVE	0.00x → flat 0 purch $0.26 spend$0.00 rev	0.00x → flat 0 purch $0.19 spend$0.00 rev	0.00x → flat 0 purch $0.11 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
11514356_Professional-Plant-Worrier_Flatlay_01 ACTIVE	0.00x → flat 0 purch $1.05 spend$0.00 rev	0.00x → flat 0 purch $0.05 spend$0.00 rev	0.00x → flat 0 purch $0.03 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.

46_Untested-Humor_Flatlay_CW25ACTIVE · 3 active ads with spend · 3 need attention $25.00

0.57x ↓ down 39% 4 purch

$338.26 spend$192.61 rev

0.24x ↓ down 57% 1 purch

$159.13 spend$38.80 rev

0.00x ↓ down 100% 0 purch

$63.90 spend$0.00 rev

INVESTIGATEWeak/unclear ad-set signal; inspect child ads and offer fit.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
6474050_Cat-Among-Houseplants_Flatlay_01 ACTIVE	0.35x → flat 1 purch $110.94 spend$38.80 rev	0.43x ↑ up 22% 1 purch $90.87 spend$38.80 rev	0.00x ↓ down 100% 0 purch $29.38 spend$0.00 rev	INVESTIGATE Creative has click signal but no purchases; check landing/funnel fit.
4561361_Thyme-To-Get-Dirty_Flatlay_04 ACTIVE	0.00x → flat 0 purch $68.15 spend$0.00 rev	0.00x → flat 0 purch $44.25 spend$0.00 rev	0.00x → flat 0 purch $28.88 spend$0.00 rev	INVESTIGATE Weak or unclear signal; inspect before changing.
5701181_Vibrant-Floral-Mandala_Flatlay_05 ACTIVE	0.00x → flat 0 purch $61.94 spend$0.00 rev	0.00x → flat 0 purch $24.01 spend$0.00 rev	0.00x → flat 0 purch $5.64 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.

71_Plan-V1-Mixed-Concepts-03_Flatlay_CW30ACTIVE · 6 active ads with spend · 6 need attention $25.00

0.58x → flat 4 purch

$328.95 spend$190.44 rev

0.23x ↓ down 61% 1 purch

$159.27 spend$36.16 rev

0.00x ↓ down 100% 0 purch

$64.49 spend$0.00 rev

INVESTIGATEWeak/unclear ad-set signal; inspect child ads and offer fit.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
10324149_Seed-Believer_Flatlay_01 ACTIVE	0.00x → flat 0 purch $91.92 spend$0.00 rev	0.00x → flat 0 purch $86.25 spend$0.00 rev	0.00x → flat 0 purch $40.84 spend$0.00 rev	KILL No purchases against meaningful P7 and P3 spend.
11514325_Jay-Crow-Cardinal_Flatlay_01 ACTIVE	0.70x → flat 2 purch $115.53 spend$81.40 rev	0.00x ↓ down 100% 0 purch $64.93 spend$0.00 rev	0.00x → flat 0 purch $19.60 spend$0.00 rev	KILL No purchases against meaningful P7 and P3 spend.
6739740_Cat-And-Plant-Lady_Flatlay_01 ACTIVE	0.00x → flat 0 purch $7.04 spend$0.00 rev	0.00x → flat 0 purch $5.45 spend$0.00 rev	0.00x → flat 0 purch $2.21 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
11514354_Ask-My-Compost_Flatlay_01 ACTIVE	0.00x → flat 0 purch $2.04 spend$0.00 rev	0.00x → flat 0 purch $1.71 spend$0.00 rev	0.00x → flat 0 purch $1.23 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
11514355_Garden-Sanctuary_Flatlay_01 ACTIVE	0.00x → flat 0 purch $0.55 spend$0.00 rev	0.00x → flat 0 purch $0.49 spend$0.00 rev	0.00x → flat 0 purch $0.17 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
11514334_America-Runs-On-Birdsong_Flatlay_01 ACTIVE	0.00x → flat 0 purch $0.48 spend$0.00 rev	0.00x → flat 0 purch $0.45 spend$0.00 rev	0.00x → flat 0 purch $0.45 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.

78_Retest-03_COMBO-Mockup_CW32ACTIVE · 1 active ads with spend · 1 need attention $20.00

0.00x → flat 0 purch

$30.34 spend$0.00 rev

0.00x → flat 0 purch

$30.34 spend$0.00 rev

0.00x → flat 0 purch

$30.34 spend$0.00 rev

INVESTIGATEWeak/unclear ad-set signal; inspect child ads and offer fit.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
78_Retest-03_COMBO-Mockup_CW32_Reused-Winner ACTIVE	0.00x → flat 0 purch $30.34 spend$0.00 rev	0.00x → flat 0 purch $30.34 spend$0.00 rev	0.00x → flat 0 purch $30.34 spend$0.00 rev	INVESTIGATE Weak or unclear signal; inspect before changing.

Winners_Test_Week_42_10.19.2025ACTIVE · 0 active ads with spend · 0 need attention $20.00

0.00x ↓ down 100% 0 purch

$0.00 spend$0.00 rev

0.00x → flat 0 purch

$0.00 spend$0.00 rev

0.00x → flat 0 purch

$0.00 spend$0.00 rev

NEEDS_TESTINGAd set needs more spend before a fair read.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
No active ads with spend in this window.

10_CBO_Scaling_US_10.10.2025

scaling · ACTIVE · 1 active ad sets

P28

0.42xROAS

$377.59Spend 6Purchases

P14

0.42xROAS→ flat

$377.59Spend 6Purchases

0.53xROAS↑ up 26%

$298.67Spend 6Purchases

0.40xROAS↓ down 24%

$103.00Spend 2Purchases

Daily budget$50.00Live budget fields

Ad Sets & Individual Ads

AdSet_01_OpenACTIVE · 3 active ads with spend · 3 need attention $0.00

0.42x → flat 6 purch

$377.54 spend$157.02 rev

0.53x ↑ up 26% 6 purch

$298.62 spend$157.02 rev

0.40x ↓ down 24% 2 purch

$103.00 spend$41.36 rev

HOLDPerformance is viable or not clearly actionable.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
Catalog_New Arrivals - Copy 2 ACTIVE	0.65x → flat 6 purch $242.78 spend$157.02 rev	0.65x → flat 6 purch $242.78 spend$157.02 rev	0.53x → flat 2 purch $77.94 spend$41.36 rev	CUT P7 ROAS 0.65 on meaningful spend.
Geo Cardinals - Copy 2 ACTIVE	0.00x → flat 0 purch $43.08 spend$0.00 rev	0.00x → flat 0 purch $43.08 spend$0.00 rev	0.00x → flat 0 purch $24.97 spend$0.00 rev	INVESTIGATE Creative has click signal but no purchases; check landing/funnel fit.
FlexAd_004_Static-Image-COMBO-Mockup - Copy ACTIVE	0.00x → flat 0 purch $0.14 spend$0.00 rev	0.00x → flat 0 purch $0.10 spend$0.00 rev	0.00x → flat 0 purch $0.09 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.

30_ADV+ CATALOG ONLY_US-CAN_11.13.2025

catalog · ACTIVE · 2 active ad sets

P28

0.21xROAS

$187.45Spend 1Purchases

P14

0.21xROAS→ flat

$187.45Spend 1Purchases

0.27xROAS↑ up 28%

$146.28Spend 1Purchases

0.00xROAS↓ down 100%

$54.86Spend 0Purchases

Daily budget$25.00Live budget fields

Ad Sets & Individual Ads

ADV+ Catalog_All Products_Bundle & Save LPACTIVE · 1 active ads with spend · 1 need attention $0.00

0.25x → flat 1 purch

$155.18 spend$38.80 rev

0.29x → flat 1 purch

$135.19 spend$38.80 rev

0.00x ↓ down 100% 0 purch

$49.39 spend$0.00 rev

INVESTIGATEWeak/unclear ad-set signal; inspect child ads and offer fit.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
Catalog_All Products_Bundle & Save LP ACTIVE	0.25x → flat 1 purch $155.17 spend$38.80 rev	0.29x → flat 1 purch $135.18 spend$38.80 rev	0.00x ↓ down 100% 0 purch $49.38 spend$0.00 rev	INVESTIGATE Creative has click signal but no purchases; check landing/funnel fit.

ADV+ Catalog_New Arrivals_Bundle & Save LP - CopyACTIVE · 1 active ads with spend · 1 need attention $0.00

0.00x → flat 0 purch

$32.28 spend$0.00 rev

0.00x → flat 0 purch

$11.10 spend$0.00 rev

0.00x → flat 0 purch

$5.48 spend$0.00 rev

NEEDS_TESTINGAd set needs more spend before a fair read.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
Catalog_All Products_Bundle & Save LP ACTIVE	0.00x → flat 0 purch $32.28 spend$0.00 rev	0.00x → flat 0 purch $11.10 spend$0.00 rev	0.00x → flat 0 purch $5.48 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.

07.21.2025_US_Bird Lovers Product Ads_02_ROAS Goal

other · ACTIVE · 4 active ad sets

P28

0.00xROAS

$15.34Spend 0Purchases

P14

0.00xROAS→ flat

$15.34Spend 0Purchases

0.00xROAS→ flat

$3.22Spend 0Purchases

0.00xROAS→ flat

$0.39Spend 0Purchases

Daily budget$750.00Live budget fields

Ad Sets & Individual Ads

Adset_001 - Bird_Lovers_6 Creatives_Bird Lovers LP - CopyACTIVE · 4 active ads with spend · 4 need attention $0.00

0.00x → flat 0 purch

$3.97 spend$0.00 rev

0.00x → flat 0 purch

$1.30 spend$0.00 rev

0.00x → flat 0 purch

$0.01 spend$0.00 rev

NEEDS_TESTINGAd set needs more spend before a fair read.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
Ad_005_Feathered & Opinionated Birds T-Shirt ACTIVE	0.00x → flat 0 purch $3.41 spend$0.00 rev	0.00x → flat 0 purch $1.03 spend$0.00 rev	0.00x → flat 0 purch $0.00 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
Ad_006_Singing Garden Birds T-Shirt ACTIVE	0.00x → flat 0 purch $0.14 spend$0.00 rev	0.00x → flat 0 purch $0.14 spend$0.00 rev	0.00x → flat 0 purch $0.00 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
Ad_002_Birds Circle of Life T-Shirt ACTIVE	0.00x → flat 0 purch $0.11 spend$0.00 rev	0.00x → flat 0 purch $0.11 spend$0.00 rev	0.00x → flat 0 purch $0.00 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
Ad_003_Birds In The Garden T-Shirt ACTIVE	0.00x → flat 0 purch $0.02 spend$0.00 rev	0.00x → flat 0 purch $0.02 spend$0.00 rev	0.00x → flat 0 purch $0.01 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.

Adset_003 - Bird_Lovers_6 Creatives_Bird Lovers LP - CopyACTIVE · 2 active ads with spend · 2 need attention $0.00

0.00x → flat 0 purch

$4.83 spend$0.00 rev

0.00x → flat 0 purch

$1.15 spend$0.00 rev

0.00x → flat 0 purch

$0.11 spend$0.00 rev

NEEDS_TESTINGAd set needs more spend before a fair read.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
Ad_004_Listen to Birds Not News T-Shirt ACTIVE	0.00x → flat 0 purch $4.80 spend$0.00 rev	0.00x → flat 0 purch $1.13 spend$0.00 rev	0.00x → flat 0 purch $0.09 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
Ad_002_Bird Made Me T-Shirt ACTIVE	0.00x → flat 0 purch $0.02 spend$0.00 rev	0.00x → flat 0 purch $0.02 spend$0.00 rev	0.00x → flat 0 purch $0.02 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.

Adset_002 - Bird_Lovers_6 Creatives_Bird Lovers LP - CopyACTIVE · 2 active ads with spend · 2 need attention $0.00

0.00x → flat 0 purch

$0.65 spend$0.00 rev

0.00x → flat 0 purch

$0.62 spend$0.00 rev

0.00x → flat 0 purch

$0.27 spend$0.00 rev

NEEDS_TESTINGAd set needs more spend before a fair read.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
Ad_006_Introverted Talk About Birds T-Shirt ACTIVE	0.00x → flat 0 purch $0.38 spend$0.00 rev	0.00x → flat 0 purch $0.35 spend$0.00 rev	0.00x → flat 0 purch $0.00 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
Ad_001_Cardinal Birds Graphic T-Shirt ACTIVE	0.00x → flat 0 purch $0.27 spend$0.00 rev	0.00x → flat 0 purch $0.27 spend$0.00 rev	0.00x → flat 0 purch $0.27 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.

Adset_004 - Bird_Lovers_6 Creatives_Bird Lovers LP - CopyACTIVE · 2 active ads with spend · 2 need attention $0.00

0.00x → flat 0 purch

$5.89 spend$0.00 rev

0.00x → flat 0 purch

$0.15 spend$0.00 rev

0.00x → flat 0 purch

$0.00 spend$0.00 rev

NEEDS_TESTINGAd set needs more spend before a fair read.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
Ad_005_Born To Bird T-Shirt ACTIVE	0.00x → flat 0 purch $5.85 spend$0.00 rev	0.00x → flat 0 purch $0.14 spend$0.00 rev	0.00x → flat 0 purch $0.00 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
Ad_002_I Am Here 4 Birds T-Shirt ACTIVE	0.00x → flat 0 purch $0.01 spend$0.00 rev	0.00x → flat 0 purch $0.01 spend$0.00 rev	0.00x → flat 0 purch $0.00 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.

40_MANUAL_CBO_Scaling_WW_11.13..2025_Duplicate

scaling · ACTIVE · 1 active ad sets

P28

1.08xROAS

$112.06Spend 3Purchases

P14

0.00xROAS↓ down 100%

$1.09Spend 0Purchases

0.00xROAS→ flat

$1.09Spend 0Purchases

0.00xROAS→ flat

$0.91Spend 0Purchases

Daily budget$750.00Live budget fields

Ad Sets & Individual Ads

AdSet_01_OpenACTIVE · 2 active ads with spend · 2 need attention $0.00

0.00x ↓ down 100% 0 purch

$1.09 spend$0.00 rev

0.00x → flat 0 purch

$1.09 spend$0.00 rev

0.00x → flat 0 purch

$0.91 spend$0.00 rev

NEEDS_TESTINGAd set needs more spend before a fair read.

Individual ad	P14ROAS · purchases	P7ROAS · purchases	P3ROAS · purchases	Signal
Life's to Short for Boring Tomatoes-Duplicate - Copy ACTIVE	0.00x → flat 0 purch $1.08 spend$0.00 rev	0.00x → flat 0 purch $1.08 spend$0.00 rev	0.00x → flat 0 purch $0.90 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.
Moss Does Not Hurry Post ID Dup - Copy 2 ACTIVE	0.00x → flat 0 purch $0.01 spend$0.00 rev	0.00x → flat 0 purch $0.01 spend$0.00 rev	0.00x → flat 0 purch $0.01 spend$0.00 rev	NEEDS_TESTING Not enough spend for a fair read.

00_CBO-CATALOG

catalog · ACTIVE · 0 active ad sets

P28

0.00xROAS

$0.00Spend 0Purchases

P14

0.00xROAS→ flat

$0.00Spend 0Purchases

0.00xROAS→ flat

$0.00Spend 0Purchases

0.00xROAS→ flat

$0.00Spend 0Purchases

Daily budget$25.00Live budget fields

Ad Sets & Individual Ads

No active ad sets with spend or budget.

10_CBO_SCALE-DUPLICATE_POST_ID_#4

scaling · ACTIVE · 0 active ad sets

P28

0.85xROAS

$543.49Spend 11Purchases

P14

0.95xROAS→ flat

$108.96Spend 2Purchases

0.00xROAS↓ down 100%

$0.00Spend 0Purchases

0.00xROAS→ flat

$0.00Spend 0Purchases

Daily budget$20.00Live budget fields

Ad Sets & Individual Ads

No active ad sets with spend or budget.

10_Cold_Flexi_US_CBO

scaling · ACTIVE · 0 active ad sets

P28

1.11xROAS

$532.02Spend 14Purchases

P14

0.34xROAS↓ down 70%

$124.01Spend 1Purchases

0.00xROAS↓ down 100%

$0.00Spend 1Purchases

0.00xROAS→ flat

$0.00Spend 0Purchases

Daily budget$20.00Live budget fields

Ad Sets & Individual Ads

No active ad sets with spend or budget.

Delivered But Not Active In Primary View

Ad set	Ad-set status	Campaign status	P3 spend	P3 ROAS	P3 purchases
No delivered-but-not-active ad sets in the P3 window.