✿ IGL cockpit

Generated Thu Jul 30, 2026 5:30 PM CDT · numbers are as of generation time (Iris regenerates this page; Refresh just reloads it)

7 emails
Email runway · queued through Aug 11
Drafts in Klaviyo · as of Jul 30
$20/day
Ad test · Jimothy-03 · Audition-20 slot 1 of 5
LIVE since Jul 30 · Tim activated · first gate: $54 zero-purchase check
~11,136 trees
Trees planted (TheGoodAPI)
Last read Jul 30
Aug 1–11
September reward window
Fulfillment task armed for Aug 28
📧 Email · 7 queued, next send Sat Aug 1
SendEmailStatus
Thu Jul 30Backyard friendsQueued (Tim scheduled)
Sat Aug 1, 1 PMAnniversary thank-youDraft
Mon Aug 3New releases + creditDraft
Wed Aug 5Fall garden planDraft
Fri Aug 7Carlisle / tomato communityDraft
Sun Aug 9Dog days restDraft
Tue Aug 11Anniversary last callDraft
  • All six August drafts are pushed to Klaviyo — your scheduling taps in Klaviyo are what remain.
  • One cleanup: a duplicate anniversary clone ("Inspiration | 011") awaits your manual deletion in the Klaviyo UI.
  • Next batch (Aug 13 – ~Sep 10, 14 sends) covers your surgery week; board review targeted for the weekend of Aug 1–2.
Email review board (canonical) Phone companion
🎯 Ads · Jimothy-03 paused for your switch · re-verdicts Aug 5 & 10

Jimothy-03 audition — one-ad-per-ad-set test at $20/day, created paused in Meta; it starts when you flip the switch. Points at the raccoon shirt product page.

  • Stall check Aug 2 (day 3): under 60% of budget spent = stalled.
  • Kill gate: $54 spent with zero purchases (with a day-7 attribution recheck).
  • Verdict at $250 spent.
  • Pilot next step: you create the 5 ad sets manually ($8/day, paused, names 73–77); Jimmy Nardello card needs your override signature.
  • Re-verdicts due: Aug 5 (13 ads) · Aug 10 (/sale catalog).
One-ad-per-ad-set pilot board
🌱 Pop-up · stagnant — revival week of Aug 3

Capture rate is stuck around 3.8% and we want it as high as possible before Q4 volume. The revival sequence, week of Aug 3:

  • Read the overdue mobile Scratch-vs-Quiz test (result has been sitting free since ~Jul 24).
  • Run the historical test synthesis (read-only) — what have we learned, per device.
  • Lock the Q4 test ranking, then relaunch the test conveyor (you do the live clicks).
❓ Open questions for you · 4 pending
  • 3 catalog test-plan questions pending your answers.
  • TLC third-leader confirmation (Lauren and Jen confirmed; probably Becca?).